Friendship confuses me. I don’t know…
"Reblog if you actually owned a walkman at some point in time"
It’s been about a week since the hunt ended. So, what have we (all right, royal we) learned from all this?
- Start promoting the idea early and heavily. People are often slow to decide to go ahead with anything, let alone get involved in a promotional event of dubious return.
- Make sure your hunt can be distinguished from any other events that are occurring. More importantly, ensure your hunt isn’t overshadowed by big events such as, oh, Relay For Life.
- Don’t over-complicate things like the signup process! I think I got nervous and botched that up royally.
- Test everything! There was a logical error in the scripting of the toast vendors which meant that, if one vendor redeemed some toast, all vendors in chat range of the hunter would assume the ‘we have a sale’ message was for them - and thus you’d end up with more prizes than you’d earned.
- Add metrics, so that you and the staff can tell how many people have joined, how many are going where, what prizes are proving popular etc. That way you can provide status reports, let people know what’s going on.
When I mooted Toast Bay City 2012, I did so based on a very delightful ‘treasure hunt’ encountered in the Bronies sims. Basically, you collected tokens in a wearable purse, then redeemed them at vendors.
The SPOD with this, as opposed to other traditional hunts, was that there was no railroading from #1 to #whatever; you could bounce from one to another no trouble. And no unwanted gifties cluttering up your inventory either. And, if you lacked the tokens for your desired prize, you had to come back later. Repeat exposure, to me, equalled higher chance of an impulse purchase.
Now I work full time, so I can’t do such a hunt any more. Perhaps I could refine the system so that someone else could manage the enrolments and I’d just be Q to their M - and you lot’s 007.
I just deleted the frankly inactive and redundant tumblr ‘coinpursehunts’. It was only a seasonal thing, set up before I knew how hard it was to run a Second Life treasure hunt. Especially one with a nonstandard mechanic like I had.
Most of the posts were about the chickenfeathers regarding the running of it; the next four posts in my queue are pictorial memories.